The century referred to in mid-century modern is the 20th, specifically the years immediately following the Second World War, from the mid-1940s to the late 1960s. During this time, North America enjoyed a booming economy and a booming population.
With so many young families buying and furnishing their first homes, suburbs grew with newly constructed homes that reflected new building techniques and the populace’s desire for features that reflected their optimistic outlook.
They wanted their homes to be different from those built a century before; they wanted more windows, more family-oriented gathering spaces, more efficient and functional designs. Parallel advances in science and technology brought new materials, textures, effects and forms to these homes. The resulting aesthetic is what we now call mid-century modern – and it’s a style you can’t miss. Despite being named in industry trend reports, year after year, as a fad that surely isn’t here to stay, mid-century modern has shown up diligently, year after year and even now into 2021, as one of the most beloved and secure styles in the U.S. Perhaps its persistence is due to a collective reverence for that time period when the television, microwaves and Barbie dolls were all the rage. Today, the style is like a living time capsule that captures both the simplicity and excitement of decades past. It’s iconic, focused and specific: a fresh alternative to the vaguer forms of modern and contemporary design in the 21st century.
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